Adobe Firefly is a generative AI tool for image creation, and in April the latest Image 3 Model was released. This is the sizzle reel I conceived and produced for the announcement including art creation using Adobe Firefly.
The concept is to create excitement with a count-off using Roman numerals. This is a build moment using the new Structure feature in Firefly to achieve the graphic count-off. We then cycle through eye-catching, iconic, Firefly generated images cut to an upbeat, punchy soundtrack, and a simple announcement message that lands with a grid of potential.
Image buckets included: detailed art, flat art, photo landscapes, line art, neon, abstract, photo, illustration, type and 3D.
Storyboard
Board-o-matic
Credits
John Caponi / Senior Creative Director / Concept and Art Development
Alejandro Chavetta / Group Creaive Director / Art Development
Deb Fant / Lead Studio Manager
Shannon Judkins / Studio Manager
E Larson / Managing Creative Director / Art Development
Sheila Vu / Associate Creative Director / Art Development
Maile Valentine / Writer
Keith Black / Video Producer
Very True Story / Motion Graphics